Email Inspiration from Pointhound

The subject line, “Get ready for 40-90% off flights using your points,” is compelling. The email establishes brand identity with a prominent logo and a well-placed header. While the modular layout suggests a structured presentation of flight offers, the absence of the core deal images unfortunately detracts significantly from the email’s visual impact and main purpose.

Disclaimer: Pointhound own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to travel email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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