Email Inspiration from ResortPass

ResortPass turns Super Bowl weekend into a travel moment with this sleek, category-driven email. A deep navy hero and elegant serif headline set a premium tone, while aspirational resort photography — pools, spas, scenic views — organizes neatly into browsable ‘Super Restorative,’ ‘Super Scenic,’ and ‘Super Refreshing’ sections. Clean layout, consistent CTAs, and warm lifestyle imagery make it effortless to explore.

Brand Insights

From:

ResortPass on February 12, 2026

Subject: Your super escape starts here

Preview: Explore elevated ways to make your next day off extra special.

To: Andy King <[email protected]>

Features:

Disclaimer: ResortPass own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to travel and travel email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.