Email Inspiration from Roots Canada

Roots celebrates Canada Day with a perfectly patriotic email that tells their brand story through stunning photography. The clean layout showcases their leather craftsmanship and Canadian heritage with compelling visuals of their factory and artisans at work. We appreciate how they balance aspirational lifestyle shots with authentic behind-the-scenes content, creating a narrative that feels both premium and genuine while making excellent use of their signature forest green color palette.

Disclaimer: Roots Canada own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to apparel and canada day email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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