Email Inspiration from Rumpl

A sunset gradient bleeds from a sandy beach hero into the body, giving a collaboration teaser one unbroken mood. The launch date sits large over the product shot while a Limited Edition tab creates urgency with no discount in sight. Teasing a drop a day early, on tone instead of markdowns, builds anticipation the right way.

Disclaimer: Rumpl own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to home email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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