Email Inspiration from Schoolhouse

Schoolhouse uses subtle animated GIFs to create a sense of urgency for their sale’s end. The flashing text catches the eye without disrupting the clean, premium aesthetic established by the beautiful product photography, making it an effective way to drive action.

Disclaimer: Schoolhouse own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to home email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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