Email Inspiration from Territory Foods

Direct, almost imperative subject lines work when the alternative is real—Territory pits its prepared meals against a generic enemy (takeout) and wins on convenience. The email is structured around lifestyle moments rather than menu grids, which softens the meal-kit pitch. Useful for food brands selling habit changes more than food.

Disclaimer: Territory Foods own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to food and foo email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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