Disclaimer: Visit Utah own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Visit Utah
Cinematic dark-sky photography anchors this travel email with an image so striking it could be a film poster. Visit Utah leads with the emotional payoff — the night sky over red rock — before layering in the practical details, a sequencing choice that sells the destination on feeling first. The spaced-out tracking on LIFE ELEVATED adds a premium, unhurried quality that matches the vastness of the landscape.
