Email Inspiration from Yellowpop

Editorial set design — a curated shelf with a Keith Haring heart light, vintage car, vinyl, and vases — does more work than any product shot could. The reveal: four sculptural LED PopBoxes by Haring, Basquiat, and Warhol, all priced at $299 in a clean two-up grid. Brands collaborating with artist estates should study how this email leads with mood, not merchandise.

Disclaimer: Yellowpop own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to home email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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*the Email Love newsletter sends every two weeks. Scout’s honour.

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