Email Inspiration from Going

Going’s email perfectly bridges utility and design by highlighting a relatable inbox dilemma and providing an immediate solution—their app. The seamless mix of eye-catching visuals, real-time deal examples, and a clear call-to-action makes this an engaging, action-driven email. It’s smart, practical, and user-focused. Bravo!

Disclaimer: Going own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to travel email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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