Email Inspiration from Kotn

Kotn’s welcome email beautifully balances storytelling and commerce. By leading with their mission of sustainability and 100% traceability, they connect emotionally before showcasing their products. The clean design, soft imagery, and thoughtful structure make it easy to engage with their message and explore their products.

From:

Kotn on November 22, 2024

Subject: Enter the World of Kotn

To: Andy King <[email protected]>

Features:

Disclaimer: Kotn own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to welcome email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.