Email Inspiration from Kuru

This browse abandonment email nails the balance between storytelling and functionality. The headline “Heel the Difference” is clever and ties directly to the product’s unique selling point. The imagery shows off the shoes in action, and the simple icons at the bottom break down key benefits at a glance.

From:

Kuru on December 5, 2024

Subject: 👀Checking Us Out? 👀

To: Andy King <[email protected]>

Features:

Disclaimer: Kuru own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to browse abandonment email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.