Email Inspiration from Metallica

Metallica’s welcome email rocks as hard as “Master of Puppets,” expertly pulling the strings of new subscribers while leading them to their metal-filled forum, ticket presales, and exclusive content. 🎸🤘

Disclaimer: Metallica own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to welcome email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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