Email Inspiration from Red Bull Racing

Push, Push! Red Bull Racing takes the chequered flag with this welcome email. Red Bull sets new subscribers expectations, introduces their drivers and cars, and includes some fun animation.

Disclaimer: Red Bull Racing own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to welcome email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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