Email Inspiration from Patagonia

This shipping confirmation email from Patagonia is as practical as it is engaging. The “The Wait Is Almost Over” headline sets an exciting tone, making the anticipation feel like part of the journey. Clear tracking info, product details, and even a peek at new arrivals keep it both informative and brand-aligned.

From:

Patagonia on October 8, 2024

Subject: Your package is arriving soon!

To: Andy King <[email protected]>

Features:

Disclaimer: Patagonia own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to transactional email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.