Email Inspiration from Warby Parker

Warby’s Welcome email does a nice job of reinforcing themselves as “all things eyes” vs. your every day DTC glasses company. We also love the app-based eye exam? Now you really can do everything from your phone!

Disclaimer: Warby Parker own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to welcome email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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