Tutorial: How to Export an Email Template from Figma to Klaviyo

Recorded on Jan 6, 2026 12:00 AM

Stop rebuilding your Figma designs in Klaviyo’s drag-and-drop editor. In this 40-minute tutorial, we show you how to design emails in Figma and export them directly to Klaviyo with one click.

What You’ll Learn

Most teams follow the same painful workflow: Design in Figma โ†’ Hand off to a marketer โ†’ Spend 2-3 hours rebuilding in Klaviyo’s editor โ†’ End up with something that doesn’t quite match the original.

We fix that middle part.

In this tutorial, we:

  • Rebuild a Turo promotional email live in Figma using our component library
  • Show you how parent-child components work (update once, change everywhere)
  • Adjust mobile styling directly in Figma
  • Export to Klaviyo with one click
  • Make light edits in Klaviyo’s editor (and show you what to avoid)

Who This Is For

  • Klaviyo users designing in Figma who are tired of the rebuild process
  • Marketing teams losing 2-3 hours per campaign
  • Agencies managing multiple clients
  • Teams that value responsive design and accessibility

Who This Is NOT For

Being upfront: If you only send image-only emails, this plugin won’t add much value. And if you’re not willing to invest some upfront time building a design system, it’s probably not the right fit.

Important: Klaviyo Editor Limitations

Keep Figma as your source of truth. Klaviyo’s editor is good for quick text and image swapsโ€”that’s it. Adding Klaviyo’s native components will break the HTML.

Questions?

Email us at [email protected], join our Discord community, or connect with us on LinkedIn.

Try the Email Love Figma Plugin free: https://www.emaillove.com/figma-plugin/

Speakers

Andy King

Andy King

Co-Founder, Email Love

Andy created the Email Love Figma Plugin to solve the workflow inefficiencies that plague email production teamsโ€”letting designers work in Figma and export directly to any ESP without rebuilding in code. Andy writes weekly about email design, strategy, and the realities of building a bootstrapped SaaS business.

Matt Hayes

Matt Hayes

Co-Founder, Email Love

Matt is the co-founder of EmailStack, a company for email-focused SaaS brands like Email Love (email inspiration, insights & Figma-to-HTML plugin), Mailyser (deliverability & content analysis) and more. Before this, Matt founded Kickdynamic, an email personalization platform he grew into a multi ยฃm ARR business and sold to Litmus in 2021.