Email Inspiration from PLANTA

PLANTA makes a splash with this Earth Month campaign by going all in on visuals. Full-width imagery steals the show, creating a rich, scroll-worthy experience that feels more like a lookbook than a typical promo. We especially love the animated GIF tucked in the middle—it adds just the right amount of energy without overwhelming the clean, spacious layout.

Disclaimer: PLANTA own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to restaurant and earth month email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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