Email Inspiration from Jamie Oliver Cookery School

Magazine-style typography (‘LET’S TALK BURGERS’, ‘THE BREAKFAST OF CHAMPIONS’) breaks a Father’s Day gift guide into scannable chapters, each paired with a warm food still. Photos of instructors at the counter add a human, behind-the-scenes layer most product emails skip. Worth borrowing: framing a class or service as a recipe-style sequence keeps a long email moving.

Disclaimer: Jamie Oliver Cookery School own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to restaurant and restaurant email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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