Disclaimer: Xbox own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to digital product email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Xbox
The animated hero background instantly grabs attention and sets the tone with energy and movement. Using a looping GIF ensures compatibility across most inboxes, while a static fallback image keeps the design intact for Outlook and other limited clients. The motion adds excitement without overwhelming the content, and the high-contrast headline and CTA remain clear and readable on top.
