Email Inspiration from Minnesota United FC

This newsletter effectively uses contrasting background colors to create distinct content sections. The dark section’s two-column grid makes secondary stories highly scannable and prevents the long-form layout from feeling monotonous, keeping the reader engaged throughout.

Disclaimer: Minnesota United FC own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to sports teams email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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