Disclaimer: IL MAKIAGE own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to beauty email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from IL MAKIAGE
The animated GIF hero is a great hook, building excitement for the “mystery gift” offer. By quickly flashing different products, it creates a sense of high value and intrigue without revealing the surprise, encouraging a click to learn more.
