Neiman Marcus: Your cart is about to expire. Check out now!

A bold headline and striking product imagery instantly draw attention, making it hard to resist clicking through. The clean layout keeps the focus on the message, while the high-contrast call-to-action stands out without feeling intrusive. Smart use of negative space gives the design a polished, premium feel—perfectly on-brand for a luxury retailer.

Disclaimer: Neiman Marcus own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to apparel and cart abandonment email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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