Disclaimer: Aesop own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to ecommerce email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Aesop
Aesop’s email is a masterclass in minimalist elegance. The beautiful imagery paired with engaging copy creates a calming atmosphere that draws you in. We love how the design breathes, with ample white space allowing each element to shine. It’s thoughtful and refined and effortlessly conveys the brand’s tranquil vibe.
