Email Inspiration from Airtasker

Airtasker kicks off 2025 with this smartly designed campaign! The hero section’s clean layout pairs nicely with a punchy “NEW YEAR, SAME YOU” headline that flips the typical resolution narrative. The modular grid of services uses consistent button styling and iconography, while the vibrant #F3F7FF background creates visual hierarchy. Particularly impressive is their mobile-first approach to CTAs and clever use of white space throughout.

Disclaimer: Airtasker own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to new year email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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