Email Inspiration from Beast Health

We’re loving how Beast nails the abandoned cart recovery with their signature minimalist aesthetic. The bold product photography against that warm beige backdrop really pops, while the customer testimonials add authentic social proof. Smart use of white space and that punchy “Why wait?” CTA creates urgency without feeling pushy. Clean hierarchy guides the eye beautifully.

Disclaimer: Beast Health own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to cart abandonment email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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