Email Inspiration from Dad Grass

What really stands out in this Dad Grass cart abandonment email is its clean, straightforward approach. The bold headline immediately draws attention to the offer, while the testimonial adds a personal touch. With well-placed product images and a clear discount code, this email keeps the focus on driving sales.

Disclaimer: Dad Grass own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to cart abandonment email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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