Disclaimer: Dropbox own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to onboarding and saas email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Dropbox
Dropbox nails it with this clean, step-by-step approach. The email guides users with a clear structure and actionable buttons. The use of simple icons and animation makes syncing files feel accessible, while the CTA stands out against the minimalist design.
