Disclaimer: Alpine Cars own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to automotive and announcement email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Alpine Cars
Bold typography, black backgrounds, and high-contrast CTA buttons give Alpine’s A390 reveal email a cinematic edge. Custom fonts and tight mobile responsiveness reinforce brand consistency, while short, punchy headlines drive urgency and excitement. We love how every section builds anticipation around the event and product launch, creating a striking and immersive experience.
