Email Inspiration from Away

This Away cart abandonment email makes a bold impact with its crisp typography and well-balanced layout. The oversized, high-contrast headline immediately draws attention, while the warm, neutral background color creates a refined shopping experience. The call-to-action stands out with a high-contrast black button, ensuring a clear next step. Thoughtful use of product imagery and structured sections keep the focus on urgency and exclusivity, making it hard to resist.

Disclaimer: Away own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to luggage and cart abandonment email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

Trade you an email for an email about emails?

*the Email Love newsletter sends twice a month. I won’t let you down fam.

Similar Email Inspiration

View All ➝
Thumbnail

Go responsive in 48 hours

Plus your first order is on us!