Email Inspiration from BULLYMAKE

We notice how the email leans almost entirely on bold imagery, letting oversized GIFs and photos do the heavy lifting. That choice creates an immediate visual hook but also means the CTA gets buried in the images themselves. We could apply this approach by ensuring clickable graphics are clearly signposted so subscribers know exactly where to tap.

Disclaimer: BULLYMAKE own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to pets and ecommerce email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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