Email Inspiration from Crocs

Crocs delivers a bold and engaging email that makes the most of its brand personality. The oversized, high-contrast typography grabs attention instantly, while the structured layout keeps the message digestible. The gradient backgrounds subtly separate sections without overwhelming the eye. With a strong CTA button and enticing discount offer, this email knows how to drive action.

Disclaimer: Crocs own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to apparel and ecommerce email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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