Email Inspiration from DIG

DIG’s welcome email gets straight to the good stuff—delicious food and an easy $5 off. The structured layout, bold CTAs, and appetizing photography make for a seamless experience. We love how it keeps things simple, from the step-by-step redemption guide to the quick-hit menu highlights. Clear, inviting, and straight to the point.

Disclaimer: DIG own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to restaurant and welcome email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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