Disclaimer: Greater Goods Roasting own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to beverage and ecommerce email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Greater Goods Roasting
This email effectively uses alternating background colors to break up a long form educational piece. This design choice improves readability and makes the detailed content feel much more approachable, guiding the reader through the story before presenting products.
