Email Inspiration from KOIO SALE

With a bold, image-led approach, Koio’s email grabs attention instantly. The split-screen layout at the top is a clever visual cue that speaks directly to both men’s and women’s audiences. Clear CTAs embedded in stunning lifestyle shots make the journey from inbox to product page feel intuitive. Plus, the typographic restraint keeps the focus right where it should be: the shoes.

Disclaimer: KOIO SALE own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to apparel and ecommerce email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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