Email Inspiration from Loftie

Loftie leans all the way into the cozy with this April Fools’ Day gem. The tongue-in-cheek “Bedfluencer” job post is packed with clever copy and supported by a scroll-stopping stack of image-led panels. We especially love the way the visuals guide the reader through the pitch like a modern-day zine—playful, polished, and totally on-brand.

Disclaimer: Loftie own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to home and april fools' day email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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