Email Inspiration from Ogee

Six glosses lined up like a swatch palette, lit just hard enough to catch the gold caps and let each tint read on its own. The serif ‘A New Season of Gloss’ headline pairs with an all-caps eyebrow (‘SUMMER COLOR’), a typography combo that’s become the unofficial uniform for prestige beauty drops. Watch how ‘NEW’ badges on the shade grid below carry the seasonal beat without screaming it.

Disclaimer: Ogee own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to beauty email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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