Disclaimer: Owlet Baby Care own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to baby and ecommerce email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Owlet Baby Care
Here’s a stellar product launch email from Owlet! We’re impressed by their feature presentation – each benefit gets its own clear section with supporting visuals and concise copy. The soft color palette and lifestyle photography create an emotional connection, while the clean spacing guides parents through the value proposition.
