Disclaimer: Papa & Barkley own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to cannabis and father's day email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Papa & Barkley
Papa & Barkley’s Father’s Day email masterfully combines emotional storytelling with a beautiful design. The brand’s origin story—a son helping his father find relief—creates genuine connection before showcasing products. Each product section includes customer testimonials and clear visuals, while the bundle offer adds urgency. The entire email flows like a visual narrative, proving that wellness brands can sell through heartfelt authenticity.
