Email Inspiration from thortful

Thortful captures Dad’s TV habits perfectly with this Father’s Day campaign featuring cards inspired by beloved shows like Clarkson’s Farm and Bluey. We appreciate how they lean into the relatable truth about watching TV with Dad – “in silence, obvs” – creating genuine connection through humor. The animated GIF header immediately establishes the TV theme, while their color palette shifts from bright orange to deep red, creating visual momentum that drives toward purchase actions.

Disclaimer: thortful own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to father's day email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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