Disclaimer: Rent the Runway own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to apparel and ecommerce email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Rent the Runway
Starting strong with an animated header, Rent the Runway immediately grabs attention and sets a lively tone. We appreciate how the bold typography pairs with clean, centered layouts, making the promotion and CTA pop without overwhelming the eye. The modular product grid keeps browsing effortless, while the crisp use of black and white creates a sharp, fashion-forward vibe perfect for the brand.
