Disclaimer: Versed own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to beauty email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Versed
A single full-bleed portrait anchors the launch, then the layout pivots to a stack of editor pull-quotes from Cosmopolitan and Byrdie. Pairing each new product with a credible third-party voice does more selling than a spec list ever could. Notice how the per-product CTAs stay verb-led and specific instead of a generic shop now.
