Email Inspiration from Wilsons Leather

The split hero image is a smart, direct way to segment the audience between men’s and women’s collections from the very first click. A high-contrast black and white design with bold, outlined CTAs creates a premium feel that aligns perfectly with the leather brand.

Disclaimer: Wilsons Leather own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to luggage email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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