Disclaimer: Wingback own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to luggage and physical product email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Wingback
Wingback’s founder-led email feels like a personal note to loyal customers, with conversational copy that explains both the product expansion and the technical story behind the CERAKOTE finish. We love the clean product grid showcasing six items in the collection, and the letter format creates genuine connection. The straightforward CTA keeps focus on the limited edition release.
