Email Inspiration from Flaus

We love the creative approach of this Flaus email, which turns a product introduction into a compelling narrative. The timeline format effectively guides the reader through the evolution of flossing, making the content both informative and engaging. The use of bold colors and dynamic visuals keeps the energy high, while the clear call-to-action buttons encourage immediate interaction. It’s a smart blend of storytelling and marketing.

Disclaimer: Flaus own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to evergreen content email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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