Disclaimer: Goop own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to valentine's day email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Goop
The grid-based product layout creates a perfect visual rhythm, while the beige/neutral palette feels super luxe. Loving those high-impact product shots against clean backgrounds, plus that smart progressive disclosure – showing the gift, then revealing pricing/details. The CTA placement at both mid-point and end gives subscribers multiple engagement opportunities. Also props for that mobile-responsive two-column structure!
