Email Inspiration from Graza

This Graza cart abandonment email is a masterclass in tying visuals and copy together seamlessly. The warm photography screams comfort and flavor, while playful phrases like “Stack and pack your pantry with FLAVOR” keep things light and engaging. The vibrant product shots paired with irresistible CTAs make this an email you can’t scroll past. Bravo!

Disclaimer: Graza own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to cart abandonment email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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