Email Inspiration from Graza

This Graza email is simplicity at its finest, with a punch of personality. The playful headline grabs attention, while the fresh product shot and appetizing imagery keep you scrolling. The emphasis on quality—“100% extra virgin”—and the bold CTA make this a feel-good reminder to refill your olive oil stash. Love it!

Disclaimer: Graza own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to cart abandonment email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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