Overview
HubSpot is a CRM platform with marketing, sales and service tools. The Email Love Figma plugin connects to your HubSpot account by API and exports the email you designed in Figma as an email template, named after the Figma frame.
- Works with
- The Figma plugin and Email Love Builder
- Export type
- Templates by API
- You need
- A private app key with the content scope
- Where it lands
- Custom templates, in an Email Love folder
- HubSpot plan
- Marketing Hub Professional or Enterprise
What it does
- Creates an email template in HubSpot, named after the Figma frame, in an Email Love folder.
- Works with a HubSpot footer that includes HubSpot’s merge tags for your company name, address and unsubscribe link.
How to export from Figma to HubSpot
In HubSpot, open Settings > Integrations > Private Apps, create a private app with the content scope and copy its key.
In the plugin, choose HubSpot, paste the key and click Set API Key.
Add the HubSpot footer to your email and name the frame. The frame name becomes the template name.
Click Export.
In HubSpot, create a regular email and pick your template from the Custom section, in the Email Love folder.
Email Love Builder and HubSpot
Email Love Builder exports to HubSpot too. Your marketers build emails from your approved components in the drag-and-drop editor, without opening Figma, and export them to the same HubSpot account.
Each component in the Builder is mapped to its Figma component, so your designers update it in Figma and re-sync it. See Email Love Builder.
Good to know
- HubSpot needs Marketing Hub Professional or Enterprise for this export.
Resources
FAQ
Can I export emails from Figma to HubSpot?
Yes. The Email Love Figma plugin connects to HubSpot with a private app key and exports the email you designed in Figma as an email template. Pick it from the Custom section when you create a regular email.
Which HubSpot plan do I need?
HubSpot needs Marketing Hub Professional or Enterprise for this export.
Does Email Love Builder work with HubSpot?
Yes. Email Love Builder works with HubSpot too, so your marketers can build emails from your approved components in the drag-and-drop editor and export them to the same account.

