Email Inspiration from lush

Lush’s email makes a powerful statement, putting purpose and community at the forefront. We appreciate how it empowers readers to take action with a direct, accessible call-to-action button to the Election Center. The bold typography and straightforward language are spot-on for driving urgency and aligning with Lush’s activist brand identity.

Disclaimer: lush own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to vote email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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