Email Inspiration from lush

What a stellar Valentine’s campaign from Lush! The astrological theme perfectly aligns product recommendations with zodiac signs, while maintaining their signature playful brand voice. The modular design with consistent color blocking and clear typography creates excellent visual hierarchy. Love how they’ve used GIFs strategically to showcase product textures without overwhelming the experience. The mobile-responsive two-column layout for product pairings is particularly well-executed.

Brand Insights

From:

lush on January 27, 2025

Subject: Horoscope treats ❤️

Preview: Valentine's Day edition

To: Andy King <[email protected]>

Features:

Disclaimer: lush own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to valentine's day email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.